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Black diamond shape on grey and yellow cover of 'A diamond in the rough, Over a 100 specific tips to build a strong customer culture', by Lannoo Publishers.

A diamond in the rough

Over a 100 specific tips to build a strong customer culture

By (author) Steven Van Belleghem


  • This is not a book based on science, but a book based on 20 years of experience, gained at small and large companies in terms of customer orientation
  • This book does not contain large, complex strategies, but it gives specific tips that any type of company can use immediately
Full Description
About the Author

Steven Van Belleghem is an international keynote speaker. He is a part-time marketing professor at Vlerick Business School and a guest speaker at London Business School. Steven is also an entrepreneur: he is a partner of inspiration company Nexxworks and co-founder of content creation agency Snackbytes. He is a director at Plan International Belgium.

Lannoo Publishers
14th Nov 2023
Paperback / softback
USA & Canada
6.69 in x 9.45 in
276 Pages
40 color
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