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HOLIDAYING in white font on black and white wave graphic, yellow sun above
HOLIDAYING in white font on black and white wave graphic, yellow sun above
HOLIDAYING in white font on black and white wave graphic, yellow sun above
HOLIDAYING in white font on black and white wave graphic, yellow sun above
HOLIDAYING in white font on black and white wave graphic, yellow sun above
HOLIDAYING in white font on black and white wave graphic, yellow sun above
HOLIDAYING in white font on black and white wave graphic, yellow sun above
HOLIDAYING in white font on black and white wave graphic, yellow sun above
HOLIDAYING in white font on black and white wave graphic, yellow sun above
HOLIDAYING in white font on black and white wave graphic, yellow sun above
HOLIDAYING in white font on black and white wave graphic, yellow sun above
HOLIDAYING in white font on black and white wave graphic, yellow sun above
HOLIDAYING in white font on black and white wave graphic, yellow sun above
HOLIDAYING in white font on black and white wave graphic, yellow sun above

Holidaying

50 Years of Advertising and Publicity Relating to Holidays

By (author) Ruth Artmonsky

£10.00

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Full Description

Holidaying was something only the wealthy could afford, well into the 19th century, visiting spas or taking the Grand Tour. With the coming of the railways whole factories, streets, even towns began to down tools for an annual break; with entrepreneurs like Thomas Cook, some even venturing across the Channel. The arrival of the combustion engine further democratised travel enabling some to holiday independently, others in organised charabancs and coach parties. By the end of WWII with the coming of cheap flights Marbella and Majorca began to replace the British resorts. Providing holidays became a highly competitive business between resorts and tour operators and this necessitated advertising. Holidaying is an account of this, richly illustrated to show the changes in fads and fashions when holidaying reached a mass market.

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Specifications
Publisher
Artmonsky Arts
ISBN
9780993587870
Published
4th Mar 2019
Binding
Paperback / softback
Territory
World excluding US & Canada
Size
175 mm x 215 mm
Pages
112 Pages
Illustrations
139 color, b&w
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