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The Transformational Economy

The Transformational Economy

Aspirations are the new needs

By (author) Christophe Jauquet

£35.00

Publishing 13th May 2024
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    • Concrete and workable model for companies in the transformational economy
    • Helps companies improve their customer centricity by focusing on real customer transformations
    • Guidelines to strategically align innovation with what really matters to customers
    • Insights and tools to prepare companies for future societal and technological trends
    Full Description

    In an era of rapid technological and social change The Transformational Economy offers insights into a new economic landscape. It explores how companies can navigate a world where customers seek not just products, but meaning. The book offers strategies to meet these new customer aspirations and thereby it makes a positive impact on the planet, society and individuals.

    About the Author

    Christophe Jauquet is an internationally recognised keynote speaker who inspires leaders of multinational companies in various sectors as well as members of the European Parliament. At the intersection of health, business and visions of the future, he offers insights that are picked up worldwide in his books, newsletters and podcasts. As HealthBusiness Expert, he strives to make the world a healthier and happier place, one business strategy at a time.

    Specifications
    Publisher
    Lannoo Publishers
    ISBN
    9789401499378
    Publish date
    13th May 2024
    Binding
    Paperback / softback
    Territory
    World excluding Belgium, The Netherlands, France, Switzerland & Scandinavia
    Size
    240 mm x 170 mm
    Pages
    288 Pages
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